FRESH PRESS Is Here — And It's Unlike Anything in Your Fridge
23rd State's first-of-its-kind pear cider infused with THC + CBG just landed — and Brewbound took notice.
We've been working on something different. Something that didn't exist in the cannabis beverage space yet — a drink that feels familiar but functions in a way that's entirely its own. Today, we're thrilled to share that FRESH PRESS, our pear cider-inspired beverage infused with 10 mg of THC and 10 mg of CBG, is officially out in the world — and it was featured on Brewbound, one of the most respected trade publications in the beverage industry.
Being recognized on Brewbound — a platform rooted in the beer and beyond-beer world — signals something important: cannabis beverages are no longer a niche conversation. They're a mainstream one. And FRESH PRESS is helping lead that charge.
What Makes FRESH PRESS Different
Most infused beverages stop at THC. FRESH PRESS doesn't. We paired 10 mg of THC with 10 mg of CBG — two cannabinoids working together in equal measure — because we believe the experience should be more than just a buzz.
CBG, often called the "mother of cannabinoids," is gaining real traction for its focus-enhancing and restorative qualities. Where THC brings euphoria, CBG brings clarity. Together, they create a balanced experience that feels approachable for new cannabis consumers and genuinely interesting for seasoned ones.
And then there's the flavor. A crisp, carbonated pear cider profile — low calorie, made without artificial flavors or sweeteners — that tastes distinctly different from anything else currently on shelves. As our founder Leah Kollross put it: "Pairing THC with CBG gives consumers a more balanced option that feels approachable, versatile, and the flavor is distinctly different from what's currently available in the market."
Why the Brewbound Feature Matters
Brewbound has long been the go-to resource for the beer and beverage industry — distributors, retailers, brand builders, and investors all pay attention to what earns coverage there. Getting featured isn't just a milestone for 23rd State; it's a signal that the "beyond beer" category is expanding to include thoughtfully formulated cannabis beverages.
It validates what we've always believed: that cannabis beverages belong in the same conversation as craft beer, hard seltzer, and premium non-alcoholic drinks. They belong on those shelves, in those coolers, and in the hands of consumers who are looking for something real.
FRESH PRESS Is the Future We're Building
At 23rd State, we've always been focused on the intersection of functional cannabinoids and mainstream beverage culture. FRESH PRESS is proof of that vision made tangible — a product that meets people where they are, whether they're skipping alcohol for the night, curious about cannabis beverages for the first time, or looking for a ritual that fits their lifestyle.
Available in convenient 4-packs of 12 oz cans, FRESH PRESS is now available for retail and direct-to-consumer purchase in most markets.
Ready to try it? Shop FRESH PRESS now and taste what the next generation of cannabis beverages looks like.
