We’re proud to share that Street Insider, one of the leading publications covering business growth and market innovation, has highlighted 23rd State in a feature article exploring the explosive rise of hemp beverages and the unique role our company is playing in shaping this category. Being included in this publication is an honor, and we want to take a moment to thank their editorial team for spotlighting our story, our vision, and the groundbreaking products we’ve brought to market.
For us, this recognition is more than just a mention in the news—it’s validation of the work we’ve been doing to rethink what cannabis-infused beverages can be. It’s proof that innovation, creativity, and consumer trust are converging to unlock a whole new era in how people experience cannabis.
Read the full article on Street Insider.
A Celebration of Innovation
The article dives deep into what sets 23rd State apart from other companies in the hemp and cannabis space. At our core, we believe infused beverages shouldn’t be cookie-cutter or predictable. They should surprise, delight, and create memorable experiences for consumers.
That’s why we developed SHAKE Infused Edible Glitter, a product that combines fun, creativity, and functionality in a way no one else has attempted. SHAKE allows people to add a burst of sparkle and THC to any beverage, transforming a simple drink into something unforgettable. It’s interactive, playful, and perfect for social occasions—qualities that align with how people actually want to enjoy cannabis in their everyday lives.
At the same time, we’ve taken a more traditional craft approach with FRESH PRESS Pear Cider. Pear cider has a natural elegance: crisp, light, and refreshing. By infusing it with hemp-derived THC, we’ve elevated it into a product that’s sophisticated yet approachable. Unlike many infused beverages that rely on overly sweet flavors, FRESH PRESS is all about balance, quality, and authenticity. It’s designed for consumers who want an elevated beverage experience without compromise.
Both products embody the innovative spirit of 23rd State — one that isn’t satisfied with “what’s already out there,” but instead pushes the category forward.
Why Hemp Beverages, Why Now
Street Insider also emphasized a key point we’re passionate about: the hemp beverage market isn’t just growing, it’s on the verge of explosive expansion. Several consumer and cultural trends are colliding right now:
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Alcohol alternatives: More people are seeking healthier, hangover-free options that still allow for social connection.
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Cannabis normalization: As laws evolve and stigma fades, consumers are increasingly comfortable exploring cannabis products.
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Low-dose, functional appeal: Hemp beverages offer a predictable, approachable way to enjoy THC—one that feels familiar, safe, and easy to integrate into everyday occasions.
These dynamics make hemp beverages one of the most exciting opportunities in both the cannabis and beverage industries. We’re proud that Street Insider recognized 23rd State as a company leading this movement with innovation, creativity, and scalability.
A Message for Partners and Investors
Being featured in Street Insider is also a signal to investors and industry partners: the time to pay attention to hemp beverages is now. This market is still young, but momentum is accelerating. Distribution is expanding, consumer demand is surging, and new retail channels are opening every month.
23rd State stands out as an investment opportunity because we aren’t just following the crowd. We’re creating entirely new product categories within the infused space. SHAKE and FRESH PRESS are proof points of what’s possible when you combine vision with execution. These products aren’t just appealing to existing cannabis enthusiasts—they’re resonating with mainstream consumers who might be trying THC beverages for the first time.
Scalability, differentiation, and strong consumer adoption—these are the hallmarks of long-term growth. And we’re just getting started.
Looking Ahead
As the article highlighted, our vision for the next 3–5 years is bold but achievable: to become a national leader in hemp-infused innovation. We plan to expand into new markets, develop additional category-defining products, and continue to shape the way consumers interact with cannabis in social and lifestyle settings.
Hemp beverages are more than a passing trend. They represent a fundamental shift in how people think about cannabis consumption. By offering a familiar, enjoyable, and versatile format, beverages are bridging the gap between the cannabis industry and the broader world of craft and social drinks.
At 23rd State, we’re not just participating in this shift—we’re driving it.
Thank You
We want to extend our gratitude to Street Insider for recognizing our work and sharing our story with their audience. Being included in their feature helps shine a spotlight not only on 23rd State, but on the entire hemp beverage movement that’s gaining momentum across the country.
To our consumers, retail partners, and investors: thank you for believing in our vision and joining us on this journey. The recognition we’ve received from Street Insider is a milestone, but it’s also just the beginning. Together, we’re building something extraordinary.
Read the full feature on Street Insider here: https://www.streetinsider.com
